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Kahn Consulting, LLC


The Short Story
Robert Kahn has been a leader in corporate and consumer brand strategy for over 25 years. Most recently Bob was Chief Marketing Officer at NetJets, a Berkshire Hathaway company where he led the marketing department during a time of significant change that resulted in a dramatic turnaround from a loss of over $700 million in 2009 to a profit of $200 million in 2010.

Prior to founding Kahn Consulting, LLC he ran Ogilvy & Mather's Brand Asset Management Group, and also served as the General Manager of the Brand Integration Group. At Ogilvy, Kahn developed branding solutions for American Express, IBM, Kodak, DuPont, Goldman Sachs, Time Warner Cable and others. Kahn is perhaps best known as a founding member of FutureBrand, the global consultancy of McCann-Erickson. FutureBrand started in San Francisco with a few consultants and subsequently grew to 30 international offices with a staff of over 500. The company became recognized for numerous breakthroughs in brand consulting including the FutureBrand methodology that utilized future trends consulting in the brand development process. For over ten years, Kahn led numerous major client engagements including General Motors, Northrop Grumman, Coca-Cola, Kodak, Nestle, Motorola, Bank of Montreal, Saudi Aramco, Air Canada and Lufthansa. Previously, he was CMO at Enterprise IG and was Senior Strategist for Faith Popcorn's Brain Reserve. Earlier in his career, Kahn co-managed the corporate identity practice for Landor Associates, San Francisco, where clients included Hilton, Mazda, Hyatt, Century 21, Warner Bros and Dollar Rent-a-Car. Previously, he was a partner in the design and marketing boutique, Dyer/Kahn. He has a B.A. from the University of Pennsylvania and an M.B.A. from Pepperdine University. A frequent presenter at branding forums, Kahn has authored numerous articles and has been featured on CNBC, USA Today, Adweek, MSNBC, NY Times and the WSJ.

What others have said about Bob Kahn:

"Of all the people I have worked with over the years, very few have the ability to think strategically and creatively at the same time. Bob is one of those and has the added advantage of being a great communicator. I have always appreciated his passion and energy and find him a pleasure to work with."
- Former CEO of Global Brand Consultancy, NY

"Bob is the type of senior level consultant that not only works very hard to develop and implement the appropriate solutions to the issues faced in any brand strategy engagement - he also has the experience needed to navigate smoothly in the often-choppy waters of reality to help his clients and their brands stay focused on the big picture. In short, Bob gets it. And so do his clients."
- Senior Brand Strategy Consultant, Denver, CO

"Bob has that special ability to quickly diagnose the key issues and opportunity--then his broad, diverse experience kicks-in and gets translated into smart, understandable solutions delivered with an entertaining personal style."
- Executive Group Director, NY based Advertising Agency

"Bob enjoys a reputation as one of the leading brand and strategic thinkers. I first worked with him more than 20 years ago, when he drove a new strategy and creative ideas for a re-design of our entertainment group's identity and retail graphics. You won't find anyone better as a collaborative player, with the ability to engage and hold his own at the most senior management levels."
- Chief Marketing Officer, In-Store Location Marketing Company, Portland OR


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